ABOUT US
Mission-driven, always
"We’re committed to improving operational efficiency so schools can use funding on what matters most - the students."
Daniel Crook, Founder & CEO
34
Combined years in education
200k+
Students impacted
6
Industries of expertise
Meet the Team
Daniel Crook
FOUNDER & CEO
Daniel Crook is an experienced software and data expert, with a solid background in software engineering, software architecture, data analytics and systems administration. His career is defined by significant leadership roles in K-12 education as well as software engineering with tech companies.
Daniel is skilled at integrating existing technologies with custom development to deliver innovative and strategic solutions. He also excels at leading teams, fostering technical talent, agile project management, and developing technical roadmaps and strategy.
Elyssa Garcia
CO-FOUNDER & COO
Elyssa is a dedicated education professional with extensive experience in district administration, budgeting and finance, and underwriting, including securing facility financing and bridging start-up funds for charter schools.
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Elyssa excels at building strong partnerships with stakeholders who are committed to educational excellence. She has led strategic planning initiatives, school administration, and seeks to implement innovative solutions to enhance educational technology and support student success through multi-level support systems.
The Creative Partners
Jenna Catalon Songer
SCHOOL HARBOR CREATIVE PRESIDENT
Jenna is the head of School Harbor Creative and excels in fostering client relationships and delivering outstanding marketing campaigns. Her meticulous attention to detail, deep understanding of marketing principles, and steadfast commitment to client success make her an invaluable asset to our team.
Melia Curl
UX RESEARCHER & DESIGNER
Melia Curl is a UX Researcher and Designer, with over six years of professional experience in the Education field. With a background in Human Factors Engineering and UX, Melia is dedicated to creating tailored experiences that are accessible, intuitive, and satisfying for users of all ability levels. Her passion lies in crafting solutions that enhance user engagement and ensure a seamless experience.
Susie Eddins
UI / UX LEAD
Susie accomplished brand manager and UX designer with a profound passion for capturing the user journey and creating seamless user experiences that leave a lasting impact. With years of experience in both fields, Susie masterfully combines strategic brand management and intuitive user experience design to create guiding and engaging user journeys.
Farhan Quasem
ELEARNING CONSULTANT
Farhan empowers individuals and teams to build dynamic learning communities at scale.
Letty Shreckengost
UI / UX DESIGNER & INSTRUCTIONAL CONSULTANT
Letty is a UI / UX Designer and Consultant with a Bachelor's and Master's in Education. With extensive experience as a teacher, corporate training administrator, and instructional designer, she excels in creating intuitive and beautiful educational technology. Letty is dedicated to enhancing learning experiences through innovative and user-centered design.
The Technical Partners
Adam Dimka
HEAD OF ENGINEERING
Adam has extensive start-up experience and is a senior full-stack software engineer. He specializes in JavaScript (React, Redux, Marionette, Backbone), Java, Service-Oriented Architecture, and Microservices.
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Alec Musheno
BUSINESS INTELLIGENCE AND AUTOMATION CONSULTANT
Alec brings expertise in data analytics and process automation, with experience developing data-driven credit policy strategies at Capital One and implementing automated marketing solutions at NERA Economic Consulting. With a Master’s in Marketing Analytics from the University of Maryland, he excels at streamlining workflows and leveraging business intelligence to drive informed decision-making and operational improvements.
Andrew Fiedler
SOFTWARE ENGINEER, UI ARCHIECTURE
Andrew is an experienced and efficient front-end software engineer specializing in UI Architecture who has led and managed initiatives on improving system performance and scaling web applications for companies such as The University of Arizona and IBM.
Ricardo Rodrigues
FULL STACK ENGINEER
Ricky is a skilled full stack engineer specializing in C# and the .NET stack. His blend of front-end creativity and back-end efficiency enables him to build standout, user-friendly applications. Always eager for new challenges, he embraces innovative tech solutions and continuously seeks to expand his knowledge.
Nick Craft
DATA ENGINEER & ANALYST
Nick has a passion for visualizing information, surfacing insights and automating processes to help clients make data-informed decisions. He has a proven ability to collect, organize, analyze, and disseminate valuable information. Nick is proficient in a variety of technology tools, including Python, Power BI, Excel, and SQL. Prior to joining School Harbor Nick worked as a healthcare facility planning consultant, and also has experience as an analyst for K-8 schools.